3 Must-Know Tips for Setting Up New Apple Devices

Whether you’re new to the world of technology, or you’re an old pro trying to learn some new tricks, setting up brand-new Apple devices can be intimidating. Luckily, Apple products are created to be user-friendly, so by arming yourself with a bit of knowledge, you can take on the task confidently and be sure that each of your Apple devices is set to fit your preferences.

Below are three easy tips anyone can follow to help set up their various Apple devices:apple device

  • Sync Up: If you’ve purchased a new Apple device to replace an older model, you’ll want to take the time to sync the two devices before getting rid of the old one. Syncing allows you to transfer the existing data from the old device to the new one. Just plug in your device to a laptop or desktop computer where it will gather and save the information before moving it to the new device. This process takes some time, so be prepared to not use your device for a while so your data can be safely stored, saved, and transferred.
  • Check for Upgrades: Routine upgrades are important for any Apple device user. Throughout the year, Apple releases updated software for phones and tablets and allows users to opt in simply by clicking the “Update iOS” button. If you’re working with a brand-new Apple device, make sure that the item is operating with the latest software by checking the iOS tab under “Settings.”
  • Confirm Apple Warranty: The warranty on an Apple product, whether it’s new or refurbished, is important information for new users to have on hand. To check the warranty information, either enter the hardware serial number online or bring the device into a local Apple distributor. Knowing whether the device is still under warranty will help you if you run into a technical problem down the road.


If you’re an Apple user in Canton, OH, and are in the market for some expert advice on how to set up and use your new device, consider working with the team of local tech professionals at Experimac Canton OH. As the area’s leader in Mac and Apple repairs, you can feel confident that you’re getting the best advice from those who are thoroughly familiar with the products. For more information, visit them online or give them a call at (330)409-7005.

Upcoming Workshop on iPhone and iPad Basics on 11/19

There are many reasons Apple sells millions upon millions of their iPhones and iPads, and one of the biggest is iOS. It’s the softare that makes iPhones and iPads such powerful and easy to use devices. Join Jonathan Moore of Spartamac on November 19th for an overview of Apple’s revolutionary iOS, Apple ID’s, iCloud, and the tips and tricks every iPhone/iPad user should know.

All workshop attendees who pre-register and attend will receive a 10% off coupon.

Free parking is available in the lot next to Einstein Bros. Bagels

















Owner Spotlight: Neil Kent from Experimac of Sandy Springs, GA

We sat to talk with Neil Kent from Experimac of Sandy Springs, GA recently. The Sandy Springs store opened on March 4, 2015 and was the very first Experimac store to open. Neil worked really hard to learn how to develop the brand from the ground floor building a foundation for other franchisees. Experimac is a trusted tech source for Apple® product repairs and upgrades, pre-owned sales and trade-ins for iPhone® devices, iPad® tablets, iMac® computers, MacBook® laptops and more with locations across the country. Experimac also sells accessories and offers same day service for repairs and upgrades. They are often able to fix your device while you wait. Experimac offers a 90-day warranty on all repairs because we want all of our customers to experience the Experimac difference.

Coming from previous business ownership experiences, Neil Kent knows that hard work is necessary and says, “I love what I do.” He is dedicated to making his business successful and works about 11 hours a day, 8am to 7pm, 6 days a week. He went on to explain that he gets about 5 calls a week from potential franchisees asking if he would do this again and his response, “Absolutely!”.

Neil has lived in the Marietta area for just over 11 years, Sandy Springs borders on Marietta and therefore, only 5 miles from home. The idea to open the Experimac store in Sandy Springs was actually an idea that came from Ray Titus, CEO of United Franchise Group (UFG). Neil loves to point out to customers is that when you buy pre-owned products from Experimac of Sandy Springs, not only are you going to save a lot of money, you get to put your hands on the product right here in the store, you get to test them out and take a look at them. If there’s an issue, you don’t have to box it up and ship it. You come in and you talk to nice people who really want to take care of you. Helping the customers and ensuring they are satisfied with their products and service received is very important to Neil. Here’s more of what Neil had to share:

EXPERIMAC: Had you run your own business before?
NEIL: Yes, I had worked consulting for Event Management for a long time, probably 10-15 years. Additionally, I have owned a candle and incense distributorship. I got involved through some family, at the time, I invested in the business and ended up taking over. At this point, I work double time with my Experimac store.

EXPERIMAC: What would you say has been the most interesting or exciting part of having your Experimac this last year? And the most challenging aspect of it?
NEIL: The most interesting . . . you have no idea who is going to walk in the door next. The challenges that we face are the same challenges that any business would face, getting people to know to know that we’re here. For us, it’s two-fold. Getting people to know that we’re here and then getting them to understand that we’re not a cell phone repair store. The focus of our business is the selling of the beautiful pre-owned Macs and these other Apple products, but that we also offer repair services and when you talk to people they just get the impression that you’re the same old cell phone repair store that you see anywhere. So, that’s the hard part of it.

EXPERIMAC: And Experimac is a new brand, in general, so it’s a challenge to position yourself as the pre-owned Mac or Apple store, right?
NEIL: Yeah, we talk about ourselves as the ‘Smart Shopper’s Alternative,’ a phrase that one of the other franchisee’s came up with that I love. You don’t have to park 2 miles away at the mall. You don’t have to make an appointment with us. You’ll literally save anywhere from $400 to $1,000 buying from us instead of a brand new Apple product. And a lot of times, you’re getting a product, that I often think, is better than some of the new products that are out. If you equate it to the car market, everyone wants those classic cars. There’s still this wonderful market for them because they just don’t build them like that anymore. Computers are basically the same. There’s some software trickery that computer companies are playing, Apple included, with things called Turbo Boost where they take a slow processor and using some software magic, they try to make it appear faster but it’s not exactly what it’s claimed to be. We offer processors that really are what those processors are, there’s no software trickery involved and also the flexibility to upgrade products is really key. If you buy a product today that offers 4 GB RAM, that’s all it will ever have but if you needed 8 GB for some reason, you need to buy another computer. When you buy a 2012 model, you can upgrade it from 4 GB to 8 GB to 16 GB and so on. You can do it at your leisure and you can put any hard drive that you want in. So there are a few pluses to these pre-owned devices and it’s very much like those classic cars where you’re going back to something that was made very, very well.

EXPERIMAC: What kind of feedback have you gotten from customers?
NEIL: If you look at the reviews for our store, there’s about 130 reviews and 129 of those are 5-star reviews. The approach we’re able take with people, as much of a geek as I am and as much as I like shopping online, there really is nothing like going into a business where the people are smart, intelligent, enthusiastic and love what they do. That’s a really contagious thing for people. When you talk to someone who really loves something, you’re going to get a lot more excited and interested in it than you are when you just click on a link.

EXPERIMAC: How involved are you with the local Sandy Springs community?
NEIL: Yes, certainly, our local Chamber of Commerce and some of the local networking groups as well.

EXPERIMAC: Have you participated in any local events to promote the Experimac brand?
NEIL: Well, through my band, we did a lot of events with the city of Sandy Springs. We’d introduce the band, this is who we are, etc. If, by chance, my store was a sponsor of the event, we’d get a shout out from that. We do what we can to support the local police departments when they do their events and local nights out and that type of thing. We’re invited to those events and I really appreciate what they do. We’ve been broken into twice so how many times would it be if we didn’t have a police department nearby. The work they do is really, really important. We show them a lot of support. We also do a lot of work with schools and right now it’s a big push with ‘Back to School,’ we have a lot of ideas of things we can do with the schools that would benefit them as well as us.

EXPERIMAC: What would you say are the top 3 skills needed to be a successful entrepreneur?
NEIL: In this particular business, the key thing that you need to know more than anything else is marketing. That’s your #1 driver. The second thing I think is patience. People come in and a lot of times when they find us, they’ve been to 2 other stores and have gotten the run-around to find that people don’t want to work on their products because they’re too old. When they get to you, they’re both frustrated and relieved. You need to understand that their frustration is not with you and that they need a little extra kindness and sympathy as you go through the process with them. They need assurance that you’re thrilled to take care of their devices and that you’re really good at it. And, they need to know that they’ll have their computer, phone or whatever it is, back today. The other is two-fold. First, you should expect to work some pretty long hours. And lastly, you should be financially prepared that it really takes a while to get your business started and in a month, you’re not going to be able to never see your store again and assume that everything’s going to be perfect. There’s a great opportunity here. And you’re going to make money but it’s going to take a lot more work than people are generally expecting.

EXPERIMAC: What has been the most surprising thing? Is this what you expected? Has everything gone the way you expected it to?
NEIL: As far as surprising things, I would say that everything I expected was absolutely wrong. I have no clue how to schedule for traffic flow. Every time that I thought we would be amazingly busy, that these would be our peak hours, we are dead. And times when you think, why in the world would anyone be here, that’s when there’s 5 people in the store.

Neil Kent is clearly a hardworking man who is dedicated and passionate about what he does. He really seems to have endured the struggles of opening a business pretty well and is enjoying the work he gets to do with the people of Sandy Springs and the surrounding cities when they visit his store for repairs, upgrades, and purchases of pre-owned Apple products. Putting in the long hours and trying to understand the quirks of any business seem to be par for the course and getting to work close to home in a community where you enjoy working with local schools and supporting the local police department seems to bring Neil the satisfaction he was looking for as a business owner.  Keep Experimac of Sandy Springs, GA in mind for your next computer or device repair, upgrade, trade-in or purchase. We’re confident you’ll have a 5-star review of your own to write after working with Neil and his team.

Owner Spotlight: Jim and Jamie Spisak of Experimac of Plano, TX

We recently sat down for a nice chat with Jim and Jamie Spisak from Experimac of Plano, TX. They were the 19th Experimac store to open. This dynamic father-daughter duo, who had never worked together before, opened their doors just before the holidays in December 2015 after leaving corporate America and making the decision to pursue a business of their own. With franchises across the country, Experimac is a trusted tech source for Apple® product repairs and upgrades, pre-owned sales and trade-ins for iPhone® devices, iPad® tablets, iMac® computers, MacBook® laptops and more. Additionally, we also sell accessories for these devices and offer same day service for repairs and upgrades. Often, we’re able to fix your device while you wait. Experimac offers a 90-day warranty on all repairs because we want all of our customers to experience the Experimac difference.

Life as an entrepreneur can be quite the roller coaster but it seems to have been a great choice for the Spisaks. They get along really well and have open lines of communication which will undoubtedly help them be successful. Jim and Jamie have found it really rewarding to go above and beyond for some of their customers, really going the extra step to help out and they have made a big difference for their customers as they become a part of the community in Plano, TX. Here is some more of what they shared about their experience as the owners of Experimac of Plano, TX.

EXPERIMAC: Had you run your own business before? What was your background prior to this?
JAMIE: I had been a bank manager.
JIM: I was working in managerial positions with high tech companies. I had spent 25 years with IBM. I was also with Honeywell and Motorola.

EXPERIMAC: What made you leave your corporate jobs and venture out on your own?
JIM: It was time for me to go off on my own. I was tired of working for other people. My last job I was with a private equity group and that’s when I decided I wanted to go out on my own so I spent about a year researching various businesses, franchises, and existing businesses and when I came across the Experimac model, it really seemed to fit well with my background and everything else.

EXPERIMAC: And what about you, Jamie? Was it Dad convincing you?
JAMIE: Yeah, absolutely because I really liked my job. Dad asked if I would do it and I trusted him. How do you say no to your Dad? And I figured it would be something exciting and something I had never done before.

EXPERIMAC: What are your different roles in the store? Who’s doing what?
JAMIE: Ironically enough, we both do a little of everything. Dad does more of the ordering but we both do the repairs. Dad is better with software than I am and I’m better with hardware than he is but we both do repairs and we both interact with customers. At first, there were times I had to call other stores, like Experimac of Boynton Beach, FL, and say, “So this guy has a computer, it won’t turn on, where do I start?” Josh Barnes would spend a lot of time face-timing with us, walking us through the steps. We have learned a lot and our questions went from, “So this guy has a computer, it won’t turn on, where do I start?” to “This guy has a computer that won’t turn on. I’ve done this, this, and this. What would be your next step?” We have also hired Vance who is an expert coming to us after working for Apple for 15 years and then the Apple store for 8 years where he was a Genius. He’s got a lot of software know-how and has already taught us so much.

EXPERIMAC: What would you say has been the most interesting or exciting part of opening your own Experimac store? And the most challenging aspect of it?
JIM: The most challenging has been the technical side and making sure the customers walk out of here happy especially as we were coming up the learning curve on the technology. We had a couple of stumbles and that certainly made life exciting. We were able to recover. I think the vast majority of our customers are pretty darn happy with us. We’re getting a lot of referrals. During that learning curve as we were ramping up, that was exciting because people would come with some things and we had no clue what it was they were bringing us.

EXPERIMAC: What is your connection to the community of Plano? How long have you lived here? Why did you choose to go into business here?
JAMIE: My parents moved to Garland about 6 years ago and now we all live in Garland, about 10 miles away from Plano. When dad was looking to buy a franchise, we liked Plano. My mom teaches for the Plano School District in East Plano and we really liked the diversity in Plano. Plano is really big and it’s growing so it’s kind of neat to be a part of that. We like the Plano Chamber of Commerce a lot too.

EXPERIMAC: Have you guys been able to get involved into the Plano community?
JAMIE: Yeah, we sponsor a couple of public and private school PTAs. It’s a lot of fun! At one, we actually got to go and set up a little table at their “Fit Night” so we had a couple of iPads with some fitness apps on there and it was a lot fun to do that. And now we’re planning on doing the same thing next year. We donated to a chapter of my sorority at UT Dallas for their annual, big philanthropic event. That was cool and we’ll do that again next year as well. It’s still the first 7 months but we’re definitely starting to get involved and definitely want to work with schools. That’s where we really want to get involved. We really want to be helpful to people because we know there are schools and students, no matter how old they are, that could really benefit from our services and the products we sell so we really want to make sure they know about us.

We’ve joined the Plano Chamber of Commerce. My dad is also involved with the Knights of Columbus at his church. We’ve seen the return on going to those PTA events as well as advertising in small, local papers when customers come in to the store and share where they learned about us from these papers and we love that.

EXPERIMAC: What would you say the typical Experimac customer looks like?
JAMIE: There’s not one. It’s just not at all like that. We’ve had it all. There was actually a lady that we actually went to her house to help her with her computer and she was in her mid-80s and we’ve had people in here that are young parents. One guy who was in here the other day, he and his wife just found out they are pregnant and he needed a laptop instead of a desktop. And then we’ve got high school kids coming in here. Our youngest customer would be, well, our neighbor’s daughter with her broken iPad. Our customers range from 2 years old to 85 years old.

EXPERIMAC: So you actually went to someone’s house to fix their computer?
JAMIE: Yeah, that’s on a case-by-case basis. We can’t always do that but there is a nursing home across the street and this lady had come in for a repair so I went to help her with her printer because that wasn’t working so I went to get her computer all set back up because she had needed a whole new hard drive.

EXPERIMAC: What have been the big surprises in the first 6 months? Is this what you expected? Has everything gone the way you expected it to?
JAMIE: I think it’s probably been spot on. The one thing I expected, but didn’t want of course, was that we weren’t busy right off the bat. It’s taken time and a lot of effort to get busier. And I knew that would the case but that’s been the hardest reality I think. That being said, we’ve grown tremendously.
JIM: Early on, there were a few days when nobody would walk into the store and you worry.

EXPERIMAC: What are your goals for the next 6 months?
JIM: Getting more into the software services side of it. Repeat business. Offering classes.
JAMIE: That was a big part of bringing Vance on. We’d like to start offering classes for people who are new Apple users or you’d be surprised how many people don’t back up their phones, for example. And then something happens and they’re completely at a loss because they don’t have their information anywhere. We want to teach them how easy and how inexpensive it is to back up their most precious devices. We want to make sure they’re coming to us and trusting us in the long run as their local experts. We’d like to continue expanding on the services we offer. We have an Apple consultant we found through their network that we’d call up with some software things we weren’t sure about and he started sending us his customers with hardware issues because that’s not his thing. Some of his people have gotten upgrades but didn’t know what to do with their old devices that were still working well so now we’re an option for his customers too.

EXPERIMAC: Do you guys have any hobbies or things you enjoy when you’re not at the store?
JAMIE: Dad likes to cook. Every Sunday we have a family dinner and now that I live in Texas, our whole family lives here so we always have family dinners on Sunday with new recipes every week so that’s definitely his favorite thing to do. As for me, I have 2 dogs that I’m obsessed with. I like country music and I enjoy going to concerts so anywhere you can two-step is great.

As you can see, Jim and Jamie Spisak are off to a great start and are really enjoying doing business with the people of Plano, TX and welcome questions and visits to their Experimac store any time. In fact, a visit to their showroom will give you a chance to see a colored, vintage iMac computer that they’ve turned into a fish tank, of all things. The residents of the fish tank are Steve Jobs 3.0 and Steve Wozniak, both beta fish, and an albino catfish that they talk to every day. Come on in have chat with the residents of the fish tank at Experimac of Plano, TX.

Former Office Depot E-Commerce Director Brings Experimac to New Jersey

Experimac - Apple Experts

When Cherry Hill resident, Glenn Trommer opened his Experimac store in early July at Lee Newman Plaza, he brought fairly novel Apple product services to the south Jersey region, including Cherry Hill, Marlton, Haddonfield and Voorhees.

“Within my specific market there are no other stores that buy, sell, trade and repair Apple products. Experimac has a very unique value proposition and this provides me with the opportunity to gain specific market share.”

Opening his Experimac store fulfilled a long held dream, a promise he made to himself as he graduated from Emory University more than 30 years ago.
“I told myself when I graduated that I would have my own business one day, but since then had always held jobs in corporate America,” Trommer recalls.

Among those corporate positions, he was Director of e-commerce and implementation services for Office Depot, responsible for creating and implementing their business to business website back in 1996. “It left me with good knowledge of retail as well as business-to-business sales,” says Trommer.

With a long held passion for Apple products, his choice of Experimac as a franchise was easy. “I owned the first iPod and have owned iPhones and a MacBook Air ever since,” Trommer says, adding that he looked at a wide range of franchise options before selecting Experimac.

Ultimately, Trommer sees his new shop, and those he expects to open in coming years, as an opportunity to mentor future employees as well as to build a legacy for his family. He anticipates that family members will become involved in the shop and that the venture will create opportunities for future employees.

“I hope that we will be able to create significant brand awareness as we open several stores, and also want to mentor my employees so that they gain an understanding of how to operate a retail business. They may someday own a store of their own,” Trommer says.

About Experimac

Experimac is the latest addition to the United Franchise Group family of brands, joining a team with over 30 years of franchise experience. Capitalizing on a sustained demand for Apple® products, Experimac provides pre-owned computers and devices, repair of laptops, phones and tablets, trade-ins of existing devices, and sales of accessories. Experimac has more than 30 locations with 85 additional stores in various stages of development as of mid-2016. Projections are to open a total of 100 locations by the end of 2016 and 250 by 2017locations nationwide. For more information visit www.experimacfranchise.com.

New Pre-Owned Apple® Device Business Experimac Comes to Chico

Experimac - Apple Experts

(CHICO, Ca.) – On July 25, Chris Thomas will begin leveraging his experience as a utility craftsman and mechanical supervisor to run Experimac, the new concept that provides pre-owned computers and devices; repair and upgrade services for laptops, phones and tablets; trade-ins of existing devices; and sales of accessories and software for Apple® devices, to Chico. Located at 1354 East Ave, suite S, Thomas is bringing the newest concept from industry veteran United Franchise Group to serve customers throughout Yuba County, Butte County and Shasta County by providing popular Apple® devices at prices far below retail prices.

For 20 years, Thomas worked as a utility craftsman for the State of California before becoming a mechanical supervisor at an agricultural processing plant. Tired of working 12 hour days six days a week and answering to someone else, Thomas decided it was time to apply all of his skills to running his own business. Owning his own business, Thomas knew this would allow him more time with his family and his passion of being a High school Football Coach.

“Now I can put all of my hard work into building my own business,” said Thomas. “I am excited to offer great products and services to all at great prices. Apple is coming out with new devices all the time which guarantees a stream of business.”

The newest addition to the United Franchise Group, a family of brands that includes industry standouts such as Signarama, EmbroidMe and SuperGreen Solutions, Experimac is backed by a reputation of business success. This, said Thomas, gave him confidence in the concept as a viable career choice.

“Starting a business is a stressful situation, but if you don’t go for it you will never know the success in life that awaits you,” Thomas said. “If you’re willing to put in the hard work it takes to be successful you will succeed.”

Thomas looks forward to serving his community through providing a highly sought after repair service and top of the line refreshed Apple products. He also has plans to pass his business along to his children some day and use it to help prepare them for their futures.

About Experimac

Experimac is the latest addition to the United Franchise Group family of brands, joining a team with over 30 years of franchise experience. Capitalizing on a sustained demand for Apple® products, Experimac provides pre-owned computers and devices, repair of laptops, phones and tablets, trade-ins of existing devices, and sales of accessories. For more information visit www.experimac.com.